The global pea protein industry was estimated at USD 580.61 million in 2023 and is projected to rise from USD 649.36 million in 2024 to USD 1,644.67 million by 2032, recording a compound annual growth rate (CAGR) of 12.32% during the forecast period. North America held the dominant position in 2023, contributing 36.33% of the global share.
In the U.S., the market is forecasted to reach approximately USD 396.14 million by 2032, supported by the rising demand for plant-based and nutrient-rich proteins. These proteins are widely incorporated into protein powders, energy bars, functional snacks, and other fortified food products.
Peas, a protein-rich legume with seeds containing 20–30% protein, serve as the source of pea protein. The protein primarily exists as globulins, which form the basis of pea protein isolate (PPI). Production techniques such as dry- and wet-milling yield protein concentrations ranging from 48% to 90%. Both concentrates and isolates exhibit favorable functional properties, including nutritional value, oil and water absorption, emulsion stability, foam expansion, gelling ability, and whipping performance.
The COVID-19 pandemic initially disrupted global manufacturing and supply chains due to strict lockdowns, affecting logistics and industrial operations. However, the food & beverage and pharmaceutical industries remained resilient, with demand for packaged food, supplements, and beverages rising sharply from early 2020.
Information Source: https://www.fortunebusinessinsights.com/pea-protein-market-106053
Market Segmentation
By type, the pea protein market is divided into isolates, concentrates, and textured pea protein. Based on application, it is segmented into meat alternatives, bakery items, nutritional supplements, beverages, and others. Regionally, the market is analyzed across North America, Europe, Asia Pacific, South America, and the Middle East & Africa.
Report Highlights
The study covers recent industry developments, including partnerships, acquisitions, joint ventures, and innovation-driven initiatives. It also reviews product innovations and assesses how the post-pandemic landscape continues to shape business performance.
Key Drivers and Challenges
Growing Health Awareness Accelerates Demand
The increasing adoption of protein-rich diets for better immunity and overall health is a primary factor driving growth. In Europe, the expanding vegan and vegetarian population is fueling demand for pea-based protein solutions. Additionally, growing recognition of the nutritional and functional benefits of plant-derived proteins is accelerating market penetration. On the other hand, digestive concerns linked to pea protein consumption may present challenges to wider acceptance.
Regional Insights
North America Leads the Market
North America continues to dominate due to strong demand for protein-rich cereals, snacks, and health-focused food products. Ongoing product innovation and the presence of key market players further reinforce regional growth.
In Europe, growing health consciousness and the rising adoption of plant-based diets are major growth factors. Countries with expanding vegan populations are significantly contributing to the market’s rapid expansion.
Competitive Landscape
Innovation and Partnerships Strengthen Market Position
Major companies are investing in collaborations, partnerships, and acquisitions to broaden their market presence and respond to shifting consumer needs. Product diversification and innovation remain critical strategies for catering to different dietary demands.